Small Business
The client
Mike Getch started in San Diego classrooms in 1994, then spent a dozen years teaching first grade at Euclid Elementary in City Heights—a school whose families spoke dozens of languages at home. In 2005, he opened a tutoring company because he knew teachers who would make strong tutors. That same year, a federal program funded extra help for students in underperforming schools. He applied, was approved, and tutored fifty students across San Diego while still teaching, running the operation out of his garage.
The company now works with more than a thousand students a year, keeps three offices, and reaches from Sacramento to the Mexican border. The mission is practical: academic and after-school enrichment that prepares students for S.T.E.A.M. paths. The vision is a community where schools and private programs both have a hand in that preparation.
The challenge
A tutoring company this size is not one page and a phone number. It has programs, sites, and student-facing stories that do not all belong in the same bucket. A generic CMS treats every post as the same kind of thing. Staff then hide new material in the wrong section—or stop publishing because the structure fights them.
Teach-N-Tutor needed a site that could hold that range and still make sense to a parent, a school, or a tutor looking for the right program.
What we did
Intrepid Network built a more capable CMS than a stock brochure site. Custom content types let the team classify material into the sections where it actually belongs, instead of forcing programs, locations, and updates through a single blog-shaped mold.
The public site stays informational and usable. The difference is underneath: the organization can grow its content library without breaking the site map.
The result
New programs and stories have a place to live. Visitors can move through the site by what they need. Staff is not inventing workarounds every time they publish.
Services
Custom CMS · Content types and information architecture · Informational website · Structured program and location content